DIAMONDS
The BrandZ works with suppliers with whom we can look back on decades of trusting business relationships. Our diamond manufacturers own state-of-the-art cutting and polishing centers, as well as mines all over the world. Thanks to these partnerships, The BrandZ has an exceptional selection of diamonds at the best prices.
THE BRANDZ
INVESTMENT
THE BRANDZ
Not only do diamonds shine in beautiful pieces of jewellery, but they also offer an excellent opportunity to protect and grow your wealth. The BrandZ presents compelling reasons why diamonds are a smart investment choice:
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Diamonds have limited availability.
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Diamonds are in ever increasing demand.
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Diamonds are recognized as valuable assets around the world.
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Diamonds help protect wealth from the effects of inflation.
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Diamonds are less susceptible to economic and political uncertainties compared to other forms of investment.
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Diamonds are compact, easy to transport and always give you full control over your wealth.
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Diamonds are an extremely long-lasting, stable, and emotional investment that can be passed on through generations.
The BrandZ has decades of expertise and sustained success in diamonds as an investment. Contact us and benefit from our individual, trustworthy and non-binding advice.
Diamonds are rated by 4 criteria:
the so-called 4Cs
▪ Carat (weight)
▪ Colour
▪ Clarity
▪ Cut
The smallest deviation in these factors can have a major impact on the quality of the diamond. The BrandZ supports you with professional expertise and advice to purchase the perfect diamond that meets your needs.
DIAMONDS – the 4Cs
Buying a diamond is a particularly important matter of trust. To ensure that our diamonds boast the highest quality, superior cuts and exceptional value, the features of the diamonds are confirmed with grading certificates of an independent institute. The BrandZ diamonds are certified by the world-renowned Gemological Institute of America (GIA).
DIAMONDS – CERTIFICATES
In addition to white diamonds, nature also produced something much rarer – natural-coloured diamonds. In technical jargon, these treasures are complemented with the term “fancy”. They are available in every imaginable colour.
FANCY DIAMONDS
The value of natural-coloured diamonds depends strongly on the rarity, intensity and type of colour.
The colour is graded according to the following gradation:
▪ Fancy Light
▪ Fancy
▪ Fancy Intense
▪ Fancy Vivid
▪ Fancy Deep
FANCY DIAMONDS – INTENSITY
The most desirable, but also rarest among the fancy colour diamonds are:
▪ Red
▪ Green
▪ Blue
▪ Pink
FANCY DIAMONDS – COLOURS
Fancy diamonds are not only stunning and colourful eyecatchers in jewellery, but they also serve as an excellent diversification of assets. In recent years, fancy diamonds have been subject to increases in value that have by far surpassed much more speculative forms of investment.
The BrandZ is your competent and trustworthy contact for fancy diamonds.
FANCY DIAMONDS – VALUE
